The Brisbane agency driving digital growth Australia-wide
Work directly with Ben and Victoria: senior marketers who do the work themselves. SEO, Google Ads, Meta Ads and WordPress websites that win you leads and sales.
A boutique digital marketing agency in Brisbane
Matter Solutions is a boutique digital marketing agency based on Adelaide Street in Brisbane, working with businesses across Australia since 2000. We are deliberately small: the people who scope your strategy are the same senior people who do the work, and you can reach them without going through three layers of account management.
We are at our best with businesses whose products and services take explaining: healthcare and medical, legal, financial services, trades and B2B. That work rewards substance over noise, which suits how we operate. We earn our clients their customers from Google through SEO in Brisbane and nationally, Google Ads management as a Premier Partner, WordPress web design, and now AI search optimisation so you get named in ChatGPT and Google's AI Overviews, not just the blue links.
Digital marketing that actually matters
Strategic, transparent, and results-driven digital marketing for businesses with complex products and services.
SEO
Dominate organic search with technical SEO, local SEO, and strategic content that drives qualified traffic to your site.
Learn moreAI Search Optimisation
Get your business named and cited in ChatGPT, Google AI Overviews and Perplexity. AEO and GEO built on proven SEO.
Learn moreGoogle Ads
Premier Google Partner managing campaigns that convert. We've cut CPAs by up to 92% for our clients.
Learn moreMeta Ads (Facebook & Instagram)
Precision-targeted social campaigns that reach your ideal customers where they spend their time.
Learn moreWordPress Web Design
Beautiful, fast, conversion-optimised WordPress sites built to showcase complex products and services.
Learn moreHosting & Security
Enterprise-grade WordPress hosting with proactive security monitoring, daily backups, and 99.9% uptime.
Learn moreGet found in ChatGPT, Google AI Overviews and Perplexity
Your customers are starting to ask AI assistants for recommendations instead of scrolling search results. AI search optimisation, also called AEO and GEO, makes sure your business is the one they name. We combine proven SEO with the content structure, schema and authority signals that AI systems use to choose and cite their sources.
Real people, not account rotations
Ben Maden
Director & SEO StrategistBen founded Matter Solutions in 2000 and still leads every SEO and web build. A developer since 1998 and technical SEO specialist since 2010, he works hands-on with clients across Australia, the UK and the US.
Victoria Laurenzi
Client DirectorVictoria has led client strategy and delivery at Matter Solutions since 2015, helping businesses across Australia and overseas turn marketing activity into measurable growth. She is your direct line, from kickoff to results.
Backed by a senior team across SEO, paid media, content and development.
Projects we're proud of
Industries where the details matter
Complex, regulated and considered-purchase businesses are our home ground. We learn the rules of your industry so compliance never costs you clarity.
Healthcare & Medical
Patient-focused marketing for clinics, allied health and medical device businesses, written with regulatory care.
Legal
We rank law firms for the searches that bring matters in. Start with our digital marketing guides for lawyers.
Lawyer marketing guideFinancial Services
Compliant campaigns for advisers, brokers and fintech, built to earn trust before the first meeting.
Trades & Construction
Local search domination for the businesses Brisbane calls first: quotes in the inbox, not just clicks.
Ecommerce & Retail
Product visibility across Google Shopping, organic search and AI answers, measured in revenue.
B2B & Professional Services
Long sales cycles need content that educates. We build the authority that shortens them.
From first call to measurable growth
Audit
We start with the truth: where you rank, what your ads really cost, and where the quickest wins are.
Strategy
A plan scoped to your goals and budget, with the reasoning shown. No black boxes.
Build
Senior specialists do the work: content, campaigns, technical fixes and design.
Measure
Reporting in leads and revenue, not vanity metrics, reviewed with you every month.
What our clients say
We love to see clients succeed. Here's what they have to say about working with us.
"This company is more than a typical digital agency, they act as true partners to your organisation. Their strategic thinking and transparency set them apart."
"Their communication, Outstanding. The end product, Remarkable! They took the time to truly understand our needs and delivered beyond expectations."
"Ben and the team are incredible. They educated us throughout the process and the results speak for themselves. Highly recommend for any business serious about growth."
Strategic thinking since 2000
Over two decades of helping businesses grow through digital marketing.
US & Canada
Expanding to serve businesses in the United States and Canada.
Lean into Technical
Software Engineering (using AI) central to our competitive edge.
Micro Agency Model
Restructured to a lean, specialist team focused on healthcare and technical industries.
WordPress Hosting & Security
Expanded into managed WordPress hosting with enterprise-grade security.
Relocated to Australia
Moved to Brisbane, Australia. Served Australian and international clients for 16 years.
#2 on Google UK
Ranked #2 for "Web Design", proving our SEO capabilities early.
Founded in the UK
Matter Solutions begins as a web design agency in the UK.
Local knowledge, national reach
Home base is Adelaide Street in Brisbane's CBD. Ben and Victoria meet Gold Coast clients in person every fortnight, we consult for Sydney businesses, and we run local campaigns in the west and south.
SEO Brisbane
Our home market and strongest results.
Digital Marketing Brisbane
The full channel mix, one local team.
SEO Gold Coast
On the Coast in person every fortnight.
SEO Sydney
Senior work for the toughest market.
SEO Melbourne
Cut through the crowded agency scene.
SEO Perth
Local SEO for Perth businesses.
SEO Adelaide
Local SEO for Adelaide businesses.
SEO Australia
National campaigns, one senior team.
Latest insights
How to Optimise for Google AI Overviews
Google AI Overviews now sit at the top of a growing share of search results, answering the query before a…
How to Get Your Business Cited by ChatGPT and Perplexity
AI assistants now answer questions your customers used to type into Google. When someone asks ChatGPT or Perplexity “who’s the…
GEO vs SEO: What’s Actually Different (and What Isn’t)
Every few years something new promises to kill SEO. This time it is AI search: ChatGPT, Google AI Overviews and…