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Author: Ben Maden

November 17, 2016
How to Manage your AdWords in 10 minutes a day

Provided you have an AdWords professional set up your Google AdWords account, Tag Manager and Analytics, managing your AdWords account can be done in 10 minutes a day, or if you […]

November 15, 2016
Anatomy of an AdWords Account

So you’ve heard about Google AdWords, but you’re not really sure what it is? Why should you even bother with it? We’ve got you covered. First things first, what is Google […]

November 11, 2016
Mobile web browsing has overtaken desktop - what does this mean for SEO?

  It was recently announced that devices such as smartphones and tablets overtook desktop for web browsing for the first time. Since 2009, mobile web browsing has been steadily increasing. In […]

November 9, 2016
Clash of the Titans: Who’d Win a Fight Between Google AdWords & Facebook Ads?

You’ve got your business established, the website is performing nicely, it just needs a little extra promotion. There’s a few giants in the market of digital advertising to consider, but the […]

November 8, 2016
SEO is its own worst enemy

Search engine optimisation (SEO) is a great strategy for organisations to increase the visibility of their website, and therefore increase profit.   With everyone competing to get on that all important […]

November 7, 2016
Facebook Is Changing How You Manage Your Business' Accounts

  As an agency with a dedicated online team, we understand the ins and outs of Facebook Business Manager. While it can cause some problems for the social media team, the tool […]

November 4, 2016
Could Google Actually Rig An Election?

With the American election fast approaching, the campaigning is getting heavy. This has resulted in claims throughout the year that the campaign is rigged, and Google is helping. So with that […]

November 3, 2016
How To Not Handle Creative Employees

Creative employees are extremely important to any workplace. These are people who think outside the box, or maybe see something that you don’t, and a lot of the time they don’t […]

September 25, 2016
3 Terrible Mistakes That Most Lone Web Designers Don't Even Realise They're Making

So there I was standing at the bar with fellow attendees after day one of WordCamp Sydney, it was Saturday night, Matter Solutions had helped with extending the bar tab, everyone […]

June 13, 2016
Conversion Rate Optimisation Case Study Blue Vs Green

Colours are powerful. They can evoke feeling, affect moods, direct traffic and even start and end wars. The power of their symbolism is undeniable. People associate colours with different meanings. This […]

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