Latest insights
Expert articles on SEO, Google Ads, WordPress, and digital marketing strategy.
Latest articles
215 articles
The GDPR is Coming!
The Australian Government OAIC (Office of Australian Information Commissioner) has guidance (2019 from Archive.org) for Australian businesses in relation to…
How Brand Awareness Increases ROI
Branding is one of the most important marketing strategies nowadays. Branding helps businesses stand out in a crowded market and…
Google AdWords Changes: Ticket Reseller Certifications
Google Ads (formerly AdWords) requires businesses selling event tickets to get certified before running ads. This policy has been in…
Duplicate Content – The Consequences, How to Avoid it, and How to Fix it
Duplicate content is often widely misunderstood among SEO practitioners; it is either a cause of considerable concern or ignored completely.…
How to Have the Best Local SEO Campaign
The best local SEO campaign starts with a clear strategy that includes optimising your Google Business Profile, targeting location-specific keywords,…
10 Best WordPress Plugins in 2018
WordPress websites are amongst the quickest and easiest web properties users can set up and then maintain. While some people…
5 Unique Ways to Increase Your Brand Awareness in 2024
Brand awareness is increasingly important for your business and especially so for your Search Results in Google. First, it generates…
Advantages of Multichannel Marketing
Nowadays, online consumers have more options than ever. They can interact with various businesses wherever they choose, and they can…
Amazon SEO: How to Rank in Amazon Results
For companies who offer products online, there is nothing quite as important as where your products sit in the Amazon…
Content marketing strategies for the world’s most boring industries
Content marketing should be a part of every modern business’s marketing strategy. It offers an affordable way to reach consumers,…
How to Lay the Foundation for SEO When Starting Your Business
Search Engine Optimisation is best achieved when built into a website and digital marketing strategy from the start. This avoids…
Why you should be using Pressidium Premium Hosting
Finding a WordPress hosting company that can be trusted and reliable can be difficult, thankfully, we came across Pressidium and…