Ben founded Matter Solutions in 2000 and has led its SEO and web builds ever since: technical SEO since 2010, a web developer since 1998, and Google Ads qualified since 2008.
6 YouTube Hacks You Need To Know
Often YouTube is the social media platform that gets overlooked in favour of Facebook, Instagram or Twitter. However, this is…
How colours increase conversions
Colours can increase conversions? Yes. Different colours mean different things, read on. We know some of the basic ways to…
10 Best Ecommerce Website Builders in 2026 (Compared)
Picking the best e-commerce website builders in 2026 isn’t as simple as going with the cheapest option. Every platform has…
5 SEO myths and conspiracy theories busted
For one reason or another, there are various myths and conspiracy theories within SEO that just never seem to die.…
6 copywriting mistakes you’re making
Not seeing the conversions you’d like on your website? Sometimes it’s not because of your ads or your email campaigns,…
Do You Need To Use Google Accelerated Mobile Pages (AMP)?
What is Google AMP? AMP stands for Accelerated Mobile Pages. Essentially, this limits how mobile pages are created so they…
Marketing Toolbox Guide: What Should You Use for Your Industry?
Every business owner wants more leads, more visibility, and a marketing strategy that delivers results. However, most businesses are using…
How to use urgency to increase conversions
If you’re running an e-commerce website, you’ll want to ensure you’re making as many sales as possible. So how exactly…
How to protect your WordPress website from security threats
If you’re using WordPress for your website, you’ll want to know how to ensure your site is completely secure. After…
What you need to know about copywriting in 2017
It’s 2017 (updated) 2024, and it seems that content is still (and still now) king. So what exactly do you…
The most common WordPress SEO mistakes
You’ve joined WordPress and you’ve started to make your website. However, there are simple mistakes you could be making that…
What is negative SEO and how can you protect against it?
Ever noticed your website has suddenly and unexpectedly dropped in rankings? Do you have an increase in links from untrustworthy…