Ben founded Matter Solutions in 2000 and has led its SEO and web builds ever since: technical SEO since 2010, a web developer since 1998, and Google Ads qualified since 2008.
Conversion Rate Optimisation Case Study Blue Vs Green
Colours are powerful. They can evoke feeling, affect moods, direct traffic and even start and end wars. The power of…
6 New Adwords Changes to Rock Your Socks
We all know that Google has a bit of a phobia about standing still – our search engine lord and…
Consumers Mix Online Media Research with Offline Shopping Habits
The fear that all shopping will go online leaving only the crumbs for the retail shops isn’t coming to pass…
How To Design a Converting Website
Website design is one of the most rapidly changing parts of the web. When exploring a new site it’s easy…
Top Directories To Submit Your Business In 2015
Note: this list has been updated in 2017. Make sure to check out all the lists to see if your…
Mobile UX: How to Design and Build For the Best Results
After Google launched “Mobilegeddon” or “Mobile-topia” (depending on your perspective) on the 21st of April this year, with their new…
Make Your FAQs & User Guides Rock!
Having a frequently asked questions (FAQ) or User Guide page on your website is a great way to help answer…
Ideas for Link Building in Difficult Industries
Link acquisition can be one of the more difficult and time consuming SEO tasks, however that makes it all the…
Continuous Enhancement in Web Design
In an age where a new trend can emerge and go viral overnight, it’s more important than ever to stay…
Why You Should Learn SEO
Do you want to get SEO savvy? Savvy, the London-esque term for practical know-how. It’s the best way t learn…
How to Find Inspiration for Your Graphic Designs
As a designer, have you ever been really keen to start a new project, but then suddenly your brain hits…
7 Best Search Operators to Help With SEO
No matter how much you think you know about Google, there’s always something more we could all learn. It is…